
Referral Marketing
for Merchants
Becoming
a ClubBucks Merchant Affiliate enables you to increase your business’s
revenue by accepting the ClubBucks Card. Joining the DHS Club as a free
Member, gives you a greatly enhanced opportunity to benefit from distributing
cards to your customers, clients or patients and develop an additional
source of income. As a business owner, you are in a position to refer
more people as Members, than the average person. This creates tremendous
leverage for you to quickly create a large network of Members.
Let's
take a look at how this works.
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Joe
Milligan owns a local diner - "Joe's Diner". Joe becomes
a Merchant Affiliate and free Member. Joe presents each customer
with a ClubBucks card as he is ringing up the sale. The customer
is happy because they will Reward Points on their meal. Joe is happy
because he knows that the customer will be back, so they can use
their ClubBucks card again. And since Joe referred his customer
to become a Member, he will get “Pay Points” income credit on his
customer’s purchases. |
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The
customer leaves with their new ClubBucks card and a list of local
participating ClubBucks Merchants. They stop and buy flowers at
"Mary's Flower Shop" on the way home, because Mary's is
listed as a participating ClubBucks Merchant. The customer tells
Mary that the reason they came in, is because Mary accepts the ClubBucks
card and because the customer knows that they are able to earn Reward
Points, there is also a good chance that the customer may spend
more money on their flower arrangement. Mary is happy because she
gained a new customer, which will probably also become a repeat
customer. The customer is happy because they earned more Reward
Points. Joe is happy because he earned more Pay Points. |
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The
customer goes home and goes online to activate their card and
register as a Member. They notice that the ClubShop Mall has
a Best Buy store offering a special sale. Because they get Reward
Points when shopping at the ClubShop Mall, they make their Best
Buy purchase online and have the items shipped to them. The
customer is happy because they could take advantage of a sale,
earn Reward Points and not have to go to the store to shop.
Joe is happy because he automatically earned Pay Points on the
purchase.
The
customer then goes to their Membership Report. They see their
purchases have been recorded and they now have a ClubBucks and
Pay Points balance! Not knowing what Pay Points are, the customer
reviews the Compensation Plan and learns that they can earn
Pay Points to qualify to earn VIP Income. The customer gets
happier!
The
customer prints out 10 temporary ClubBucks cards to hand out
to friends and help them save money too. Of course, the customer
will be able to earn Pay Points on their friends’ purchases
with participating Merchants. The customer gets excited about
the potential and starts handing out ClubBucks cards.
The
"Magic Multiplier Factor" has begun for Joe.
Let's
take a look now at Joe’s potential to quickly build a network
of Members:
Let's
say that Joe serves 50 customers a day or 250 customers in a
week, which totals 1,000 in a month. This means that Joe
has 1,000 Members in their first month, with each of them having
earned Pay Points. If each of these Members refers just a few
of their friends as Members, Joe 's network will grow quickly
and dramatically. Joe's 1,000 Members becomes 3,000 Members
just by each Member referring two people each! Joe is very happy!
1,000
Members X 2 each = 2,000 new Members. 1,000 + 2,000 = 3,000
total
As
the new Members come in, they use their ClubBucks cards as well
and refer others. Again, if each one just refers a few friends,
then Joe's Members really start to multiply.
2,000
X 2 each = 4,000 new Members. 3,000 + 4,000 = 7,000 total
And
if each Member averaged just 1 Pay Point each, then Joe would
earn 7,000 Pay Points in just his third month!
To
see the potential size of your network could be in just a few
months, enter the number of customers, clients or patients that
your business sees in a month:
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